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CODEC MARKET LAUNCHES FIRST AI-OPTIMIZED VIDEO CLOUD ACCELERATION SOLUTION

Codec Market One Enables Massively Scaled Video Streaming on Devices, Including Legacy

Mobiles; Delivers 4K Video Encoding in Rapid Turnaround for Intensive Applications


FOR RELEASE ON: TUESDAY, APRIL 9, 2024


NEW YORK – Codec Market Inc., a leading cloud solution for efficient video encoding, today announced the launch of its service for professional video creators and distributors, Codec Market One. Built by some of the industry’s leading video engineers, Codec Market One is the first AI-optimized video cloud acceleration solution, delivering the highest-quality video at lower costs and lower bandwidth utilization. 

The company's accelerated approach to encoding rapidly delivers high-quality video files - up to 4K and 8K - for distribution at lower costs over all networks and devices, including legacy iPhones. The company's machine learning techniques have optimized secure encoding at scale for entertainment, government, and military customers and are now tested for scale for video-on-demand libraries and, soon, livestreamers. With Codec Market, content publishers can deliver better quality video to more people at lower costs and faster turnaround times. 

Codec Market is founded by Daniel Summer, a supercomputer designer whose work in video encoding has been renowned for efficient use of chips and cloud resources and sustainability in streaming. Codec Market will demonstrate at NAB 2024 in Las Vegas (in Booth# W3454 in the West Hall of the Las Vegas Convention Center, from Sunday, April 14 through Wednesday, April 17) how social media creators, social media networks, streamers and broadcasters can gain competitive advantages for streaming. In particular, Codec Market, supporters of the Alliance for Open Media (AOmedia), will be part of the MPEG-5 LCEVC (Low Complexity Enhancement Video Coding) Showcase, where it will demonstrate LCEVC as its latest feature addition, enhancing further the performance of open source codecs, such as 

AV1 and VP-9.

“The video industry has now caught up to what supercomputers have done for years, and we can deliver unparalleled capacity for livestreamers for the largest events on the planet,” said Daniel Summer, CEO of Codec Market. “With Codec Market One, the largest social media networks, sports broadcasters, and live event producers have a solution that will enable the highest quality of service at the most reasonable cost structures.”

Codec Market has already integrated with a range of leading industry firms, including THEO Player and Google Cloud and has developed solutions that optimize leading chipsets, from Nvidia to AMD. 

“We are proud to be working with Codec Market to integrate MPEG-5 LCEVC in Codec Market One and facilitate the move toward LCEVC, cloud transcoding and the greater adoption of open source video codecs,” said Fabio Murra, senior vice president of product & marketing for V-Nova. “Their participation in the NAB LCEVC Showcase demonstrates additional support and interoperability for the solution, facilitating the migration of major video distributors and creators toward LCEVC, enabling new and richer video applications for the widest audiences possible.”


ABOUT CODEC MARKET


Codec Market is a leading provider of intelligent video solutions. The company’s innovative designs leverage standards-based and open source video technologies to deliver cost-effective, high-quality video for on-demand and livestreaming applications. Based in New York City and Washington, D.C., Codec Market can be found at www.codecmarket.io.


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EDITOR’S NOTE: If you would like a color photograph of Daniel Summer, CEO and founder of Codec Market, or Fabio Murra, senior vice president of product & marketing for V-Nova, or screenshots of Codec Market or V-Nova solutions, please contact Chris Pfaff at chris@chrispfafftechmedia.com or +1-201-218-0262


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